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</td> </tr> <tr> <td> <a href="/EditorArticle/40/" target="_blank">浠栫殑鏂囩珷</a> </td> </tr> </tbody> </table> </div> <div class="floatedit01"> <img src="/images/fediter03.gif"> </div> </div> <div class="sub4lft"> <div class="sub4textit"> 涓鍦鸿嚜鏁戯紝涓鍦鸿尪楗競鍦虹殑鏂伴浂鍞彉灞 </div> <div class="tabtit0523"> <ul> <li class="zhengwen"><a href="/Information/cycf/News/3329/332900.htm">姝?#37826;?/a></li> <li class="this" id="commentBar"><a href="/Comment_332900.html" style="text-decoration: none">鎴戞潵璇?#28051;?#37721;?span>(宸?#37832;?span class="fcred commentNum">0</span>浜哄弬涓?/span><span>)</span></a></li> </ul> </div> <div class="sub4textexpl"> <ul> <li>2019/7/22 17:16:36</li> <li>绫诲瀷锛氬師鍒?/li> <li>?#28533;?#31790;锛?span>鐢佃剳鎶?/span></li> <li>鎶?#32510;?#32514;栬?#25135;細<a id="editor" href="/EditorArticle/40/" style="text-decoration: underline; color: blue;">鐢佃剳鎶?/a></li> <li>浣滆?#38171;?/li> </ul> </div> <div class="sub4summary"> 銆?#37922;佃剳鎶?#37734;?#32510;?#37510;?#28003;?#32495;绘槦宸?#37711;?#29722;?#38315;?#28051;?#37413;滄灞?#37413;?#38171;?#28051;鍦鸿嚜鏁戯紝涓鍦鸿尪楗競鍦虹殑鏂伴浂鍞彉灞 </div> <div class="sub4text"> <p>7鏈?2鏃ワ紝鏄?#23480;?#37711;?#37711;?#37918;?#26851;?#28729;?#37413;滃暋蹇玈tarbucks Now鈥濇蹇靛簵?#32029;?#32017;鍦?#27996;?#37718;?#27996;?#32507;?#37719;庣殑?#22142;铻嶈?#26955;紝?#31387;绂荤憺骞歌嚜鎻愬簵涓?#26473;?0绫?#37510;傞潰瀵规潵?#22172;涓?#37733;?#37413;滄悈灞鑰?#37413;濈殑寮哄?#21449;寫鎴橈紝鍥?#38340;呭法澶寸殑鏈?#37734;?#37812;樼暐蹇呴』璋?#37825;?#37510;傚?#23536;?#23049;ㄦ剰?#27537;鏄紝2018骞碤3鏁版嵁?#32029;宸?#32513;?#37828;?#32448;?#37828;?#23480;?#37711;?#37734;?#28051;?#37733;藉競鍦哄?#34425;幇浜?骞存潵?#27537;棣?#23046;?#28051;嬫?#25135;紝灏界姝?#37722;?#37832;?#37813;鍥炶?#32029;浣?#37828;?#32513;?#38016;?#28051;?#32429;?#28729;?#37804;у姞鍓?#37828;?#28051;?#27996;夌殑浜?#28729;?#37510;?/p><p>涓鐩?#37816;夎嚜宸?#38010;傚鍦?#37711;?#37918;冪ǔ鎵庣ǔ鎵撶殑鏄?#23480;?#37711;嬶紝鍦?#28051;?#37733;藉競鍦虹殑杩?#28051;鎸?#37812;樻ф敼?#24393;?#32029;涓?#28000;呮槸涓鍦洪嗗涓殑?#22172;鏁戯紝杩樻槸涓鍦?#37711;?#27996;庤尪楗競鍦虹殑鏂伴浂鍞彉灞銆?/p><p></p><p><span style="color:#333333;BACKGROUND: white"><img src="http://www.0063714.com/pic/DNBPIC/2019/27/1/1.jpg" alt="" /></span></p><p><span style="color:#333333;BACKGROUND: white">鏄?#23480;?#37711;?#37711;?#37918;?#26851;?#28729;跺暋蹇?#22994;?#36423;靛簵</span></p><p align="left"><strong><span style="font-size:24px;">鏄?#23480;?#37711;嬬殑姹?#37922;熸锛?#28051;?#28051;?#37832;堬紝鈥滃暋蹇?#37413;濊?#21977;洊<span style="font-family:Calibri Light;">1300</span>瀹堕棬?#31797;<span style="font-family:Calibri Light;"> </span></span></strong></p><p>鍘诲勾<span style="font-family:Calibri;">9</span>鏈堬紝鏄?#23480;?#37711;嬫惡鎵嬮樋閲?#37827;?#28051;嬬殑楗?#27996;?#28052;堬紝涓?#32510;?#27996;?#37413;?#28051;?#37828;熼?#37413;濈殑澶?#37719;?#37832;嶅姟銆傛嵁?#31092;?#30075;?#32029;鑻?#28598;?#37719;栧?#28858;暱<span style="font-family:Calibri;">5%</span>?#32029;?#20549;涔?#38016;?#37714;?#37819;?#37719;?#28751;?#26440;?span style="font-family:Calibri;">16.3%</span>銆傛嫢鎶卞彉鍖栫殑鏄?#23480;?#37711;嬶紝鍒?#23005;?#28751;?#37714;?#27996;?span style="font-family:Calibri;">O2O</span>?#27537;鐢?#28598;达紝鍥?#23005;?#37734;?#28000;?#39582;?span style="font-family:Calibri;">6</span>鏈?#28598;?#37714;闃?#37826;э紝鍋氬嚭浜?#29835;?#37825;达紝灏?#28051;氬姟閲嶇粍涓?#28051;?#28598;?#37719;?#37711;?#37413;?#37413;?#37413;?#37828;?#23480;?#37711;嬮浂鍞?#37413;濆拰鈥?#37825;?#28699;?#37714;?#37826;?#37413;?#37510;?#38000;?#37413;滃暋蹇?#37413;?#23005;?#37828;?#37413;?#37825;?#28699;?#37714;?#37826;?#37413;?#28051;嬬殑?#27890;銆?#35120;撶?#35769;紝鐔熸倝鏄?#23480;?#37711;嬬殑鍚屽?#32048;鎸囧嚭?#32029;杩欓」涓氬姟鍏?#28729;?#37827;?#37734;?span style="font-family:Calibri;">2015</span>骞村氨鍦?#37718;?#32519;庡競鍦?#28051;?#32510;?#26473;囷紝褰?#37827;剁殑?#24725;瀛?#37828;?span style="font-family:Calibri;">Mobile Order</span>銆?/p><p>?#24725;瀛?#28051;?#38322;嶈?#20362;紝鏍?#36423;冮兘鏄?#37413;?#37734;?#32510;跨偣?#32029;鍒板簵鍙?#37413;濈殑<span style="font-family:Calibri;">O2O</span>鏈嶅姟銆?#37922;ㄦ埛鎵撳紑鏄?#23480;?#37711;?span style="font-family:Calibri;">App</span>?#23006;鍏?#37828;?#27996;?#28103;?#28052;?#38318;紝閫夋嫨鈥滃暋蹇?#37413;?#37832;嶅姟?#32029;鐒?#37722;?#37922;ㄦ埛鍙?#28000;?#37837;规嵁?#22172;宸辩殑?#20152;濂?#38171;?#37922;滃害銆?#23059;?#25652;?#37510;?#23092;?#32514;?#25652;?#38171;?#26473;涜涓?#37804;?#28729;氬?#35769;紝杩?#37721;?#28000;?#29825;?#32515;?#28051;?#28766;炵殑鍙?#37719;?#37721;?#28000;わ紝灏?#26473;?#38315;夋嫨?#26860;?#31797;涓?#37719;曪紝鐒?#37722;?#37714;板簵鐩存帴棰?#37721;?#37719;?#37721;?#37510;?/p><p>?#22172;<span style="font-family:Calibri;">5</span>鏈堝紑濮嬶紝鈥滃暋蹇?#37413;?#37734;?#37718;?#27996;?#37510;?#28051;?#23092;风殑<span style="font-family:Calibri;">300</span>瀹堕棬?#31797;涓?#32510;匡紝濡?#28000;?#37721;?#37826;?#28583;?#27996;?#37833;?#23480;?#37510;?#37719;?#27996;紝瑕嗙?#26669;棬?#31797;瓒?#26473;?span style="font-family:Calibri;">1300</span>瀹?#37510;?#26473;欓熷害涔熺?#29112;槸椋?#36423;?#37510;傝?#26048;兂鍒?#37722;屾牱鍦?span style="font-family:Calibri;">5</span>鏈堬紝?#25018;骞?#37927;?#38340;?#32510;?#37826;?#26440;?#37711;嬶紝濡?#28000;?span style="font-family:Calibri;">3000</span>瀹堕棬?#31797;?#32029;浣?#38322;?#37929;?#38315;?#37828;?#23480;?#37711;?#38171;?span style="font-family:Calibri;">2018</span>璐?#39582;?#37832;紝鏄?#23480;?#37711;?#37734;?#28051;?#37733;界殑?#22172;钀ラ棬?#31797;<span style="font-family:Calibri;">3521</span>闂?#38171;?#37510;?#37812;?#28000;?#28751;辫兘鐞?#29785;o紝?#28528;瀵圭憺骞?#26473;?#32457;?#38322;庤洰鐢熼暱?#27537;閫熷害鍜屽0鍔匡紝鏄?#23480;?#37711;?#23480;?#32513;?#37714;?#27996;?#26473;?#37734;ㄧ湁鐫?#36423;呴』涓?#37734;虹殑澧?#37734;?#37510;?#37722;?#38000;?#28052;熷笇鏈涗粠鈥?#32471;?#28051;夌?#27946;棿鈥濆欢浼?#37714;?#37413;?#32471;?#37733;涚?#27946;棿鈥濓紝浠?#38000;?#28000;?#28751;忓簵?#28528;銆?#28003;?#32457;熼噾瑙?#37712;?#37922;ㄦ埛?#27537;瑙勬ā鍖栭渶姹?#37510;?/p><p>鎵浠ワ紝浠?#37832;嶅姟璇?#23000;?#37714;版蹇靛簵鎻?#39582;曪紝鏄?#23480;?#37711;?#28000;?#28000;?#37922;?#27996;?#28051;?#28051;?#37832;?#37510;?#37826;板紑?#27537;姒?#36423;靛簵姣?#29863;?#28051;鑸棬?#31797;?#32029;闄?#27996;?#37813;嬫?#34425;偣鍗?#37510;?#37714;板簵?#22172;鍙栫瓑鏈嶅姟涔?#28598;栵紝杩樻彁渚?#37828;?#23480;?#37711;?#28598;?#37719;栫殑鈥?#28051;?#37828;熼?#37413;濓紝骞?#37826;?#28583;?#27996;?#37413;?#37828;?#32448;?#37721;?#37413;濓紝婊?#29906;?#26916;惧?#22172;鍙栭渶姹?#37510;?#26473;?#28051;杩?#28051;叉搷浣?#28051;?#23536;?#28051;?#29825;?#27996;鸿寰?#37413;?#37413;旀椿鑴辩殑?#25018;骞哥殑鈥滆嚜鎻?span style="font-family:Calibri;">+</span>澶?#37719;?#22959;?#23534;?#37413;?#37510;?/p><p>濡傛灉?#30075;涓绗?#29840;︼紝鏄?#23480;?#37711;?#29781;?#29840;熸?#21613;簵?#28528;绉熼噾鎴?#37832;紝鑰岄殢鐫璁?#37719;?#38322;?#28051;?#37719;囷紝杩?#28051;?#37733;哄畾鎴?#37832;?#29722;憡钖?#37510;?#28003;嗗?#20635;灉浠?#28000;?#38000;冭檻澶?#37719;?#38171;?#37413;?#28051;?#37828;熼?#37413;?#38171;夛紝璁?#37719;?#29785;勬ā鍙堜細鎷?#26946;橀?#23945;?#37812;?#37832;?#37510;傛瘮鐓ц嚜鎻?#29825;?#37719;?#38322;?#26946;?#26440;?span style="font-family:Calibri;">60%</span>?#27537;?#25018;骞革紝鏄?#23480;?#37711;?#28051;?#32510;?#37413;滃暋蹇?#37413;濊嚜鎻?#37832;嶅姟鍙?#29835;?#37922;熼?#37711;?#37827;?#37510;?#28051;濂?#37734;?#32510;块瀹氱?#33636;?#29122;紝灏?#37721;?#28000;?#23114;?#29906;?#37922;ㄦ埛?#27537;澶?#37734;?#37829;?#38343;姹傦紝鎻?#37719;?#37825;版嵁鏀堕泦?#20824;鍔涳紝骞?#37722;?#37918;?#37818;?#37714;?#37812;?#37832;紝?#32141;涔?#28051;?#28051;?#37510;?/p><p><span style="font-family:Calibri;font-size:16px;"> </span></p><p align="left"><strong><span style="font-size:24px;">鍏?#37918;?#37718;?#37719;辨満锛?#27996;氭床?#31478;鍦鸿兘鍚?#37825;?#37734;?/span></strong></p><p>褰撶劧浣?#28051;哄浗闄呭?#20346;墝?#32029;鏄?#23480;?#37711;?#26473;樻槸寮鸿?#20909;嚜宸?#37719;栫殑涓?#37828;?#37724;栧暋鑰?#37828;?#37826;?#37718;?#37510;?#29835;冩?#26946;?#32510;ф病閿欙紝鍙?#29781;?#37825;版嵁濂界湅銆?span style="font-family:Calibri;">1992</span>骞达紝鏄?#23480;?#37711;?#28051;婂競鏄?#37721;?#37832;?span style="font-family:Calibri;">125</span>瀹堕棬?#31797;?#32029;?#31478;鍊?span style="font-family:Calibri;">2.5</span>浜?#32519;?#37711;?#37510;?#37812;?#38007;?span style="font-family:Calibri;">2018</span>骞?span style="font-family:Calibri;">9</span>鏈?span style="font-family:Calibri;">30</span>鏃ワ紝宸?#32513;?#37812;?#37711;?#37918;冮棬?#31797;<span style="font-family:Calibri;">2.93</span>涓?#38338;?#28051;?#27996;?span style="font-family:Calibri;">900</span>浜?#32519;?#37711;冪殑宸?#28598;?#37510;?/p><p>鍦?#26473;?span style="font-family:Calibri;">30</span>骞寸殑鏃堕棿閲岋紝鏄?#23480;?#37711;嬬潃鍔?#37813;?#38315;?#27996;?#28003;?#28051;哄?#36346;涵?#25328;宸?#28003;?#28051;?#28051;?#37734;?#37829;殑鈥?#32471;?#28051;夌?#27946;棿鈥濓紝浼撮殢鐫<span style="font-family:Calibri;">wifi</span>?#27537;鏅?#37721;婏紝娉?#37828;?#23480;?#37711;?#28051;搴?#37812;?#28051;?#37827;?#28751;?#37510;傚熀浜?#37413;?#28598;?#37825;?#27996;?#37813;?#37815;呭緱璧风殑濂?#28186;堝搧鈥濈殑瀹?#28000;?#37918;?#36423;碉紝鏄?#23480;?#37711;嬪笇鏈涢粡浣?#26946;樼鐢ㄦ埛锛堟敹鍏?#37510;佸鍘?#37510;佸搧浣?#38171;夛紝?#26860;?#31797;鑾峰?#32029;?#31078;閲忓彉鐜?#37510;?/p><p>鍚?#37827;讹紝鍦ㄥ紑鎷?#37826;板競鍦?#37826;归潰?#32029;鏄?#23480;?#37711;嬬殑鏂?#23534;忓熀鏈?#28051;?#28751;?#37828;?#28051;夋澘鏂?#38171;氱壒璁稿姞鐩?#29831;?#23000;?#37510;?#37719;?#32510;ц嚜钀ュ簵銆?#37906;?#37722;庤嚜钀?#37510;佸姞鐩?#39582;?#37714;嗗競鍦?#37510;傚熀浜?#23005;わ紝鏄?#23480;?#37711;?#23536;堝ソ鍦?#39582;?#29723;?#27996;嗚嚜钀ュ簵?#27537;楂橀闄?#28051;庣壒璁稿姞鐩熷簵?#27537;浣?#37812;?#37832;紝鑷?#28000;婅嚜钀ュ簵涓庣壒璁稿姞鐩熷簵?#27537;姣?#28186;?#32510;?#28051;?span style="font-family:Calibri;">1:1</span>?#32029;?#22688;鑰呯暐澶?#37510;?#38000;?#37734;?#29840;$尞鐜?#28051;婏紝涓?#38000;呯殑宸?#23534;?#37804;?#26440;?#28598;?#37510;?#28000;?span style="font-family:Calibri;">2018</span>璐?#39582;?#28051;?#28186;嬶紝鍏?#37918;冮棬?#31797;鏀?#37711;?span style="font-family:Calibri;">223.4</span>浜?#32519;?#37711;冿紝?#22172;钀ュ簵銆佸姞鐩熷簵鍒?#37714;?#29840;$尞浜?span style="font-family:Calibri;">196.9</span>浜?#32519;?#37711;冨拰<span style="font-family:Calibri;">26.5</span>浜?#32519;?#37711;?#37510;?#28051;?#26473;囷紝鍊?#23536;?#37711;?#23049;ㄧ殑鏄紝?#22172;钀ュ簵?#27537;鍗曞簵鏀?#37711;ュ憟鐜?#32514;撴參涓嬫?#25135;紝鑰屽姞鐩熷簵鏀?#37711;?#37734;?#32459;虫涓?#37719;?#37510;?#37813;浠ワ紝鏄?#23480;?#37711;嬬殑瀹?#28003;?#28751;?#37828;嚜钀ュ簵鍋氬?#20346;?#23678;敀鍙?#32432;戯紝鐗?#29825;稿姞鐩熷簵鏀?#29840;?#29863;氬?#26669;攢鍞?#23480;?#28000;?#37510;?/p><p><img src="http://www.0063714.com/pic/DNBPIC/2019/27/1/2.jpg" alt="" /></p><p></p><p><span style="color:#333333;BACKGROUND: white">Tim Hortons</span><span style="color:#333333;BACKGROUND: white">鏄?#37828;?#23480;?#37711;?#37734;ㄥ姞鎷?#28598;х殑寮哄姴瀵?#37813;?/span></p><p>浣?#37828;紝鏄?#23480;?#37711;?#37734;?#28051;?#37714;?#37733;?#28729;跺姞鐩熷簵?#27537;?#23032;鍐?#28052;?#28051;嶄箰瑙?#37510;傛瘮濡傚潥鎸?#28028;?#32513;?#37721;?#37723;?#37826;?#37718;栫殑?#21104;澶?#37714;?#37510;?#37927;惧?#22549;?#24877;?#21095;殑婢?#28598;?#37714;?#27996;?#37510;佸?#27946;?#27411;?#24807;帇鍦?#28598;磋?#22249;殑?#23006;鎷?#28598;?#37510;?#32519;?#28028;?#37829;?#37721;?#25652;?#37835;?#26946;樼殑宸磋?#36328;瓑銆?/p><p>褰撶?#35769;紝浣?#28051;虹櫧绾哥殑浜氭床杩樻槸姣旇緝濂?#32457;嶈崏銆?#37828;?#23480;?#37711;?span style="font-family:Calibri;">1991</span>骞?#37711;?#37719;庯紝绗?#28051;瀹跺簵?#32017;鍦?#27996;?#37733;?#29840;革紝褰?#37827;?#28766;?#27996;?#37721;板?#21977;殑?#23006;鐩熷簵銆?span style="font-family:Calibri;">1996</span>骞达紝鏄?#23480;?#37711;?#37734;?#37827;?#37832;?#28051;?#27996;紝?#32017;鍑虹涓瀹堕?#36346;骇?#31797;?#32029;褰?#37827;堕夋嫨鍚?#29863;?#37711;?#37721;?#28000;?#37918;嗭紝鐗?#29825;稿姞鐩熸ā寮忔嫇灞曞競鍦?#37510;?span style="font-family:Calibri;">20</span>骞翠箣鍚庯紝鏄?#23480;?#37711;?#37734;?#37827;?#37832;?#37510;?#28051;?#37733;借嚜钀ラ棬?#31797;鏁?#37714;?#28051;?span style="font-family:Calibri;">1073</span>闂村拰<span style="font-family:Calibri;">1026</span>闂?#37510;?#28003;?#28051;?#37733;?#37722;庢潵灞?#28051;婏紝鍙?#28000;?#37827;?#37832;?#37812;?#28051;?#37828;?#23480;?#37711;嬬殑浜氭?#21449;?#21613;綋銆?#37733;?#23005;わ紝鏄?#23480;?#37711;嬮?#26473;?#37824;?#29840;?#38002;?#37833;冿紝灏?#28051;?#37733;界殑?#23006;鐩熷簵鍗?#32510;?#28051;鸿嚜钀ュ簵銆傜劧鑰岋紝杩?#37711;?#28729;炶?#29112;槦宸?#37711;?#37711;?#37918;冭嚜钀ュ簵涓庣壒璁稿姞鐩熷簵<span style="font-family:Calibri;">1:1</span>?#27537;鎴樼暐骞?#28051;?#32471;?#37722;?#37510;?#38000;冭檻鍒拌嚜钀ュ簵鏄?#38322;?#26473;?#38016;?#28051;氬姟?#32029;瀵?#27996;哄姏鎴?#37832;?#23536;?#37825;忔劅銆?#23005;ゅ墠?#32029;涓?#37733;?#26473;樻湁浣?#27996;哄姏鎴?#37832;?#28028;?#37716;匡紝鎵浠ヨ嚜钀ュ簵璧氶挶銆?#28003;?#35120;?#37807;?#37712;靛彉寰?#28051;嶄箰瑙傦紝鍥?#23005;?#37828;?#23480;?#37711;嬪氨蹇呴』杩涜?#23683;皟鏁?#37510;?#37413;?#28051;?#37828;熼?#37413;?#37510;?#37413;滃暋蹇?#37413;濈瓑鏈嶅姟?#27537;鎺ㄥ嚭?#32029;?#20824;鏄?#37828;?#23480;?#37711;嬪笇鏈?#38315;?#26473;?#37825;?#28699;?#37714;?#37826;?#23005;?#28003;忚嚜钀ュ簵鏃?#37929;?#28583;為暱?#27537;鐤叉?#37510;?#37816;夌収棰勬?#31609;紝鏄?#23480;?#37711;嬪笇鏈?#37734;?span style="font-family:Calibri;">2022</span>璐?#39582;?#37832;?#37734;?#28051;?#37733;?#28598;?#38340;嗙殑?#26860;?#31797;鏁?#28751;?#26440;?span style="font-family:Calibri;">6000</span>瀹讹紝瑕嗙洊<span style="font-family:Calibri;">240</span>?#39559;鍩庡競銆?/p><p><span style="font-family:Calibri;font-size:16px;"> </span></p><p align="left"><strong><span style="font-size:24px;">?#24712;灞鑰?#38171;?#28051;?#37816;?#28610;楄矾鍑虹?#23680;殑姝荤</span></strong></p><p>闂?#26864;樻槸?#28528;瀵?#28051;?#37807;?#28051;鍒?#28000;?#28000;?#37814;?#23114;?#37927;?#38340;嗙殑?#25018;骞告潵璇达紝鏄?#23480;?#37711;嬬殑杩?#28051;?#29825;?#37714;?#37721;兘浼氬彈鍒板▉鑳?#37510;?span style="font-family:Calibri;">5</span>鏈堬紝?#25018;骞?#28051;婂競<span style="font-family:Calibri;">IPO</span>鍏卞?#29116;泦璧勯噾<span style="font-family:Calibri;">6.95</span>浜?#32519;?#37711;冿紝?#31478;鍊艰揪<span style="font-family:Calibri;">42.5</span>浜?#32519;?#37711;?#37510;傜洰鏍?#28751;?#37828;?#28000;?#39582;?#39582;村?#26334;紑璁?span style="font-family:Calibri;">4500</span>瀹堕棬?#31797;?#32029;瓒?#29906;?#37828;?#23480;?#37711;嬶紝鎴?#28051;?#28051;?#37733;?#37832;澶х殑鍜栧暋杩為?#20344;?#20346;墝?#32029;<span style="font-family:Calibri;">2021</span>骞村?#26334;墠?#32531;鎴愰棬?#31797;<span style="font-family:Calibri;">1</span>涓?#28729;?#37510;傞偅涔堬紝?#25018;骞哥殑搴?#23000;斾綍?#28533;锛?/p><p><img src="http://www.0063714.com/pic/DNBPIC/2019/27/1/3.jpg" alt="" /></p><p></p><p><strong>涓?#37733;藉競鍦哄?#23109;矾鏉鍑虹殑?#25018;骞稿?#26663;暋?#32029;涓?#37816;?#29999;?#37918;嗗?#34425;?#23680;殑鍙?#28766;?#22959;?#23534;忥紝鎶婂亣鎯?#37825;?#37828;?#23480;?#37711;嬮?#28051;?#37413;滄灞?#37413;?/strong></p><p>?#23873;<span style="font-family:Calibri;">Frost&Sullivan</span>璋冩煡鎶ュ憡鏄?#32448;猴紝鏈?span style="font-family:Calibri;">85</span>锛呯殑娑?#29840;?#38000;?#29825;?#28051;虹憺骞稿?#26663;暋?#27537;鍙?#37723;冲拰?#29685;浜?#37725;佺墝鐩?#37722;?#37922;?#38007;虫?#26449;?#26020;紝鑰?span style="font-family:Calibri;">86.1%</span>?#27537;娑?#29840;?#38000;?#37734;?#26851;?#23046;?#29840;?#28052;?#27996;嗙幇纾?#37724;栧暋鍚?#37819;?#26946;?#27996;嗘秷璐归?#25118;銆?#37828;?#37906;讹紝涓鏂归潰鍦?#37724;栧暋?#27537;鍝?#29840;?#37826;归潰?#32029;?#25018;骞?#28725;规槦宸?#37711;?#37721;?#29863;?#27996;?#37816;?#37812;橈紝鎬?#28000;锋瘮浼?#37716;?#37828;?#37828;?#37510;?#37722;?#37827;讹紝?#32321;璋?span style="font-family:Calibri;">O2O</span>妯?#23534;忕殑?#25018;骞革紝鍦?#38016;?#38335;鏂归潰姣?#29863;?#28028;?#32513;熺殑鏄?#23480;?#37711;嬶紝?#27967;绗?#37722;?#39582;磋交鐢ㄦ埛?#27537;娑?#29840;?#28052;犳儻銆?#38000;?#28051;旓紝?#25018;骞?#26473;?#37734;ㄦ墿鍏呭搧绫绘弧瓒?#37922;ㄦ埛澶?#37711;?#37718;栭渶姹傦紝棣?#35120;?#37711;?#37712;?#28186;?#37828;尪楗?#37510;?span style="font-family:Calibri;">7</span>鏈?span style="font-family:Calibri;">8</span>鏃ワ紝?#25018;骞?#28729;?#29999;冿紝鍦?#37711;?#37733;藉皢闄嗙画涓?#32510;?span style="font-family:Calibri;">10</span>浣?#23046;惧?#24539;?#33007;尪浜?#37725;侊紝杩?#27996;?#27996;?#37725;?#28051;?#28751;?#37718;呮嫭鑺濆+?#23594;銆?#37813;嬫?#22250;尪銆佺?#28055;钩?#23594;?#29905;<span style="font-family:Calibri;">4</span>涓?#37725;?#32491;伙紝鍝佺墝涓?#37813;?#37413;?#39582;磋交浜虹殑娲诲姏涓?#37719;堣尪鈥?#37510;?/p><p>褰撶?#35769;紝?#25018;骞告?#37931;鍏?#28766;?#32029;鍙兘涔熸湁杩?#38016;ョ殑鍘嬪姏銆?#37825;版嵁鏂归潰?#32029;鍘诲勾鍏?#39582;寸憺骞?#37713;浜忔崯<span style="font-family:Calibri;">16.19</span>浜?#37711;冿紝浠?#39582;?#28051;瀛?#25652;?#37713;浜?#32510;?span style="font-family:Calibri;">5.52</span>浜?#37711;冿紝鏄?#28051;?#28699;?#25652;︾殑鍥?#37706;?#28598;?#37510;?#28000;?#39582;?#28051;瀛?#25652;︼紝?#25018;骞哥殑杩?#38016;?#29840;?#37922;?#29906;?#26473;?span style="font-family:Calibri;">10</span>浜?#37711;冿紝绾?#28051;哄?#35826;勾鍏?#39582;?#26473;?#38016;?#29840;?#37922;ㄧ殑<span style="font-family:Calibri;">41%</span>銆?#35120;撶?#35769;紝杩?#37812;?#29825;告槸?#25018;骞?#28051;?#27996;?#28051;婂競蹇呴?#35826;?#27697;殑鎶?#37711;?#37510;?#28003;?#37828;?#38340;?#27996;?#28051;婂競褰?#28598;╋紝姝?#37722;庣殑浜?#28051;?#27996;?#37828;?#37827;ワ紝?#25018;骞哥殑鑲?#28000;?#28051;?#30718;璺岀牬鍙?#29723;?#28000;?#37510;傝?#30028;劧瀹?#37826;?#28729;?#32457;帮紝鏈潵<span style="font-family:Calibri;">3-5</span>骞达紝琛?#29840;磋?#23792;銆?#36423;?#38315;熸墿寮犻兘鏄熀鏈?#32475;栫暐銆?#28003;?#37828;紝濡傛灉涓嶈兘鎸?#32513;?#29825;?#28610;?#37825;?#27996;嬶紝<span style="font-family:Calibri;">ofo</span>灏?#37828;墠杞?#28052;嬮?#36798;紝鎵浠?#36423;呴』瑕?#37832;?#37826;扮殑?#30988;鏉?#37510;?#37711;?#37828;?#37724;栧暋鏃?#23049;?#37824;?#37816;佺憺骞哥殑浼板硷紝鍥?#23005;わ紝瀹?#37929;?#28051;?#27996;嗚尪楗競鍦?#37510;?/p><p>杩?#37720;昏尪楗簵鍙?#37828;?#28028;?#32513;?#28051;?#37804;佺獥鍙e簵?#28528;浣滃潑杩?#38016;?#37510;?#23536;?#37929;?#27996;庢秷璐?#37719;?#32510;э紝<span style="font-family:Calibri;">2006</span>骞?#37714;涚?#23340;殑蹇?#28052;愭?#29363;?#32029;<span style="font-family:Calibri;">2007</span>骞?#37714;涚?#23340;殑<span style="font-family:Calibri;">COCO</span>?#20824;鍙紝?#32017;濮嬪?#21700;?#26668;尪楗?#37725;佺?#23678;剰璇嗭紝鐫鍔?#27996;?#27996;?#37725;?#37714;?#37826;?#37510;?#38000;?#37714;?#27996;?span style="font-family:Calibri;">2015</span>骞达紝鏂?#28051;鎵?#39582;磋?#32472;秷璐?#38000;咃紝鎺?#37716;?#27996;?#23480;?#23534;?#37718;?#37510;?#28051;?#37804;?#37718;栫殑?#23594;楗?#37725;佺墝鎴?#28051;虹綉绾紝?#23594;楗?#29723;?#28051;?#28052;熸?#25782;牬浜?#26473;?#37720;?#28051;鐩翠?#28615;寔<span style="font-family:Calibri;">80%</span>宸?#37721;崇殑姣?#37714;?#37916;囷紝鎺ㄥ嚭浜?#28000;?span style="font-family:Calibri;">50%-60%</span>姣?#37714;╃殑鏂?#23534;忚尪楗紝浼撮殢鐫鈥滄帓?#27110;銆?#38340;?#29840;?#37510;?#27035;勭?#28056;姞浠?#28000;?#29840;?#37413;濈?#22796;倰浣?#26891;庢疆?#32029;杩呴?#37719;犻?#21975;競鍦?#37510;?/p><p>?#23873;缇?#37733;?#28598;?#37719;?#37825;版嵁鏄?#32448;猴紝<span style="font-family:Calibri;">2018</span>骞?#28598;?#37719;?#29825;?#37719;?#28051;紝濂惰尪鍗犳嵁<span style="font-family:Calibri;">2.1</span>浜?#37719;曪紝閿閲?#26473;?#26946;?#27996;庡?#26663;暋銆?span style="font-family:Calibri;">2018</span>骞达紝缇?#37733;?#39582;?#37721;?#28051;婅尪楗?#37727;嗘埛鏁伴噺鐩告瘮<span style="font-family:Calibri;">2017</span>骞寸炕浜?span style="font-family:Calibri;">3</span>鍊?#37510;?#37812;?#38007;?span style="font-family:Calibri;">2018</span>骞?#32471;?#28051;?#28699;?#25652;︼紝鍏?#37733;?#37916;?#37714;惰尪楗棬?#31797;鏁?#23480;?#32513;?#26440;?#37714;?span style="font-family:Calibri;">41</span>涓?#28729;讹紝涓骞?#37712;呭?#28858;暱<span style="font-family:Calibri;">74%</span>銆?#37721;︽嵁<span style="font-family:Calibri;">CVSource</span>鎶?#28051;?#37825;版嵁?#32029;?#22172;<span style="font-family:Calibri;">2018</span>骞?span style="font-family:Calibri;">1</span>鏈?#38007;?span style="font-family:Calibri;">2019</span>骞?span style="font-family:Calibri;">5</span>鏈堬紝鏂?#23534;忚尪楗殑铻?#29863;?#27996;?#28000;?#37711;?#37832;?span style="font-family:Calibri;">15</span>璧凤紝鏁伴鏅亶涓哄崈涓?#27996;烘皯甯?#38322;?#32510;э紝浼板煎姩杈?#37825;?#37719;?#27996;?#37711;?#37510;?#37734;?#26473;?#37833;?#29863;涢亾涓婏紝<span style="font-family:Calibri;">IDG</span>璧?#37832;?#37510;?#26440;?#37829;?#37714;?#37814;?#37510;?#28051;?#37826;?#28725;屾捣銆佺?#29112;?#29006;?#27946;噾銆?#28598;?#37733;?#37814;?#29863;勭瓑澶?#38318;ㄦ満鏋勫潎宸?#37711;?#28766;銆傞璁?#37916;?#37714;?#26967;?#37725;佺殑?#31478;鍦鸿?#21228;ā鎺?#26473;?#37719;?#27996;?#37711;?#37510;?/p><p>鍏?#28051;紝?#22172;璇?#28610;?#37929;栬尪榧荤?#26667;殑鍠滆尪?#32029;鍥?#28051;?#37711;?#32515;?#32510;?#28766;?#37804;э紝宸?#32513;?#38014;峰緱浜?#29863;?#37832;殑闈?#37931;?#37510;傚?#35826;勾<span style="font-family:Calibri;">4</span>鏈堬紝鍠滆尪<span style="font-family:Calibri;">B</span>?#30086;铻?#29863;?span style="font-family:Calibri;">4</span>浜?#37711;冿紝?#26860;?#31797;?#32017;濮?#26473;呴熸墿寮?#37510;?#37812;?#38007;?span style="font-family:Calibri;">2018</span>骞?#39582;村?#26346;紝鍠滆尪鍏?#37733;介棬?#31797;鎬?#37825;?#28051;?span style="font-family:Calibri;">163</span>瀹讹紝涓?#29781;?#28003;?#27996;?#28051;绾垮拰鏂?#28051;绾垮?#24225;競?#32029;<span style="font-family:Calibri;">2019</span>骞撮璁$炕涓鐣紝鑷?#28751;?#26440;?#37714;?span style="font-family:Calibri;">300</span>瀹?#37510;?#28003;?#28052;熷氨鍦?#26473;?#28051;?#37711;抽敭?#20579;涓婏紝鍠滆尪棰戦?#25120;?#21975;?#21700;崼鐢熼棶棰樺?#23678;伓淇?#38016;?#38335;?#32029;瀵艰嚧鍏跺?#20346;?#23684;伃鍙?#23480;?#28598;?#37813;撳嚮銆?#28186;ч潰鍙?#37828;犲嚭?#32029;?#23594;楗競鍦轰紒涓?#37734;?#37711;?#37712;呴儴绠?#37918;?#37832;哄埗銆佸憳宸ョ礌璐ㄧ瓑鏂归潰?#27537;闂?#26864;?#37510;?/p><p>缁?#37722;?#23005;?#37721;?#28051;?#37826;归潰鍥犵礌?#32029;?#25018;骞?#37711;?#28766;杩樻槸?#23266;鏈?#28051;瀹?#28028;?#37716;跨殑銆?#26473;?#37720;?span style="font-family:Calibri;">20</span>涓?#37832;堬紝?#25018;骞?#28729;?#37812;?#27996;嗗?#28850;姞缃戠偣甯?#28766;銆?#37819;?#26946;?#28729;㈡埛澶?#29840;?#37916;?#37510;佸?#21700;?#26663;?#20346;?#23680;煡?#24725;搴?#37510;?#28000;庡?#26663;暋鍒拌尪楗紝涓姝?#28052;嬮仴?#32029;濡傛灉?#25018;骞?#37721;?#28000;?#37722;?#37918;?#29785;?#37712;冲?#20345;帶銆?#28186;?#25652;旈摼銆?#37719;?#37922;?#37916;?#28103;濈瓑闂?#26864;橈紝鏋?#37832;?#37721;兘鎺璧?#37826;?#23534;忚尪楗競鍦虹殑閲?#37826;版?#26947;墝銆?/p><p align="left"><span style="font-size:24px;"><strong>鏄?#23480;?#37711;?#28052;嬪彉锛?/strong>涓鍦?strong>鍝佺?#23678;帰绱㈢殑椋?#37721;?#28051;?#37816;?#37812;?/strong></span></p><p>鏃?#29825;?#37828;憺骞?#26473;樻槸鍠滆尪?#32029;涔?#37813;浠ヨ兘澶?#26473;呴熼闈?#37711;?#37733;斤紝涓?#29781;?#37828;?#32497;?#32497;?#37814;?#28003;?#27996;嗘秷璐?#37719;?#32510;?#38003;?#37829;?#28051;?#39582;磋交鐢ㄦ埛?#27537;?#20152;濂?#29906;嬪娍銆?#28000;庡?#28358;尪?#27537;?#31797;?#28528;浣撻?#23678;潵鐪嬶紝浠?#38315;夊潃瑁?#26967;?#37714;?#37929;?#37837;?#27996;虹兢?#32029;鍐?#37714;?#26967;?#37725;佸搧璐紝?#20824;鏈夋剰璇?#22959;?#28000;?#37828;?#23480;?#37711;嬶紝浣?#37828;?#28729;?#28052;?#37734;?#28000;?#39582;?span style="font-family:Calibri;">4</span>鏈堝紑閫?#27996;嗚尪楗?#28598;栭佺殑涓氬姟绾?#37510;?#38000;岀憺骞告洿涓?#37922;?#29831;达紝浠?#37413;滆嚜鎻?span style="font-family:Calibri;">+</span>澶?#37719;?#37413;濈殑妯?#23534;忕?#20638;?#27409;獊杩涳紝閫?#23536;楀亣鎯?#37825;?#37828;?#23480;?#37711;?#28051;?#23536;?#28051;?#25652;?#37812;?#37510;?#29831;?#37714;?#25652;曪紝鍦?#23011;旇?#20906;珵浜夌殑?#22688;鎻?#28051;嬶紝鈥?#32515;?#32510;?#28003;?#29840;?#37413;濈粓?#32048;娑?#37825;o紝浣?#38003;?#37722;?#38315;?#38343;?#37931;鏂版秷璐规ā寮?#28051;?#28028;犳挱钀?#38335;绛栫暐鍊?#23536;?#37711;?#23049;?#37510;?/p><p>棣?#37711;堬紝骞磋?#33636;兢浣撶殑?#23006;鍏ワ紝寮哄寲浜嗗仴搴?#37510;侀?#28355;?#37510;佸搧璐ㄧ殑鍟嗗?#20362;紝鍑告樉浜?#28051;?#37804;?#37718;?#28051;?#23480;?#23534;?#37718;栵紝鑰?#28000;?#37837;?#37825;忔?#29111;害鍦?#28051;?#38340;?#37510;?#37711;?#23046;★紝鍟?#28729;跺熷姪娣?#28729;濆甫璐?#37711;?#28028;?#37721;锋帹鑽愬皬绾?#28052;?#32457;嶈崏鎶栭煶缃?#32510;?#37722;?#23046;剧瓑绀?#27996;ゅ獟浣撳偓鐢?#27996;?#37826;扮殑娑?#29840;?#37712;?#37716;?#37510;傜涓夛紝鍊熷姪绉诲姩浜掕仈缃戠殑鍙?#28766;曪紝缁?#37722;?#26967;?#27996;?#28052;?#37510;佺瓑绗?#28051;?#37826;?#39582;?#37721;帮紝鎼?#21700;苟瀹屽杽浜?span style="font-family:Calibri;">O2O</span>闂?#37916;紝浣?#23536;楁秷璐?#37734;?#37829;?#26473;?#28051;姝?#29761;傚彉鍒?#28766;?#37510;?#26473;?#37826;归潰鏄?#23480;?#37711;?#23480;?#32513;忔剰璇?#37714;?#39582;?#28051;?#37832;?#37813;琛屽姩銆?#28003;?#37828;?#28725;?#27996;庡墠?#28528;涓?#26916;癸紝鍙兘杩?#38343;瑕?#37828;?#23480;?#37711;?#32513;?#32513;?#37818;?#32497;?#37725;佺墝骞磋?#35826;寲涔嬭矾銆傛瘯绔燂紝瀵?#27996;?#38344;?#37714;?#38343;?#27537;楗?#37725;佹潵璇达紝?#27554;鐫椋熸潗鍗?#32510;?#37724;屽師鏂?#37812;?#37832;?#28051;?#23057;紝濡備綍鍦?#37714;?#37826;?#37721;?#37808;?#28051;?#37812;?#37832;?#37818;?#37714;堕棿鎵?#37714;?#39582;?#29723;?#23480;?#32513;?#23536;堥毦銆?#28051;?#28051;姝ワ紝杩?#38343;瑕?#38315;?#26473;?#37835;勭?#25120;?#24225;ソ鐢熸?#35826;悜寰?#27537;娑?#29840;?#37826;?#37718;?#28051;?#37826;?#37819;?#37719;?#37922;ㄦ埛綺樻ф洿鏄?#28725;规瘡涓?#37711;?#28766;鑰呯殑鎸?#37812;?#37510;?/p><p>鑰冭檻鍒板簵?#28528;绉熼噾銆?#27996;哄姏鎴?#37832;?#37510;佸競鍦?#28051;嬫矇銆?#37922;ㄦ埛鍒?#28766;傜瓑鍥犵礌?#32029;鎷?#37727;?#29831;?#37714;?#26864;?#29825;★紝鍒?span 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